Description
QCTO Occupational Qualification, Career Pathway for Marketing Coordinator – 118706
The purpose of this qualification is to prepare a learner to function as a Marketing Coordinator.
A Marketing Coordinator provides a support role to marketing team members and managers by undertaking administrative tasks and coordinating key deliverables to ensure that a company meets its strategic marketing objectives.
A qualified learner will be able to:
- Coordinate key deliverables of products and services to (a) target market(s).
- Support the deliverables across the full spectrum of the communication activities and channels.
- Coordinate marketing and sales activities across the marketing mix.
- Coordinate Customer Relationship Management (CRM) activities.
- Undertake administrative tasks related to marketing metrics for the processing of payments.


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